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Smucker's: Taste the Jiference Any Old Place.

Year 3 of our Taste the Jiference campaign sees us moving the experience of Jif peanut butter to the outside world. Our hero dad finds himself in an antique shop with his beloved Jif peanut butter, naturally. Luckily, the alert store owner also gets a chance to experience the Jiference for the first time... every time.