On a night in New York where the ARF David Ogilvy Awards celebrated the best of the worlds research and insight driven advertising, Leo Burnett picked up 2 Gold & 1 Silver for work done with TD and Metrolinx respectively. There were just 42 awards handed out across the globe and Leo Burnett Canada picked up just under 10% of them which is incredible for the brand, our clients and Canada! Leo was also the only Canadian agency to pick up gold, not once but twice for to different campaigns. “We are proud of the work we did for both TD and Metrolinx. With our shift to becoming a creative consultancy, we are putting more emphasis on research and strategy as it relates to all the work we do for our clients, including that of advertising”, said Tahir Ahmad, Chief Strategy Officer at Leo Burnett Canada.
You can see all the winners here: https://thearf.org/david-ogilvy-award-2022-winners/