Audio: Soft piano plays
On screen: Small lights fly around slowly in a dark forest
Audio: A stripped-down cover of Steve Winwood’s “Higher Love”, sung by female Canadian artist Willa, begins to play
On screen: The camera pans over to an animated firefly standing under a leaf, looking hopeful as they stare at the city from afar
Voice-over: (singing) Think about it, there must be a higher love
On screen: The firefly launches off, flying towards the city with the sunset as a backdrop
Voice-over: (singing) World’s a-turning, and we’re just hanging on
On screen: The firefly flies between buildings, sees the silhouette of a couple fighting in their apartment, and looks dejected
Voice-over: (singing) Facing our fear and standing out there alone
On screen: An unapologetic male worker flings trash out the back door, hitting a passerby, as the passerby holds out his hands in disbelief
On screen: The firefly observes this and continues to fly, looking upset
Voice-over: (singing) Things look so bad everywhere
On screen: The firefly lands on a windowsill next to boy, looking equally dejected, both not acknowledging each other’s presence
Voice-over: (singing) In this whole world, what is fair?
On screen: Light floods through the door of the boy’s room, calling the attention of both the boy and the firefly, as his mom calls him for dinner
Voice-over: (singing) We walk the line and we try to see
On screen: The firefly follows them, looking through each window, wiping the condensation away to peer in
Audio: The music ascends to an uplifting tune
On screen: The mother cooks a can of Campbell’s Cream of Chicken, serving it to the boy, who eats it happily
Voice-over: (singing) Bring me a higher love
On screen: The mother and son hold hands across the table, sharing a smile, as the firefly smiles outside the window
Voice-over: (singing) Bring me a higher love
On screen: The firefly flies up and away, joining other fireflies lighting up the city, as the camera slowly blurs out of focus
Voice-over: (singing) Bring me a higher love, oh
On screen: Slowly, the screen fades to red, the words “Campbell’s, Warmth to Share” appear on the screen, with “cookwithcampbells.ca” linked below
Voice-over (singing) Bring me a higher love