Bell: TIFF – Phone, Ficus and Worth the Wait
On screen: An elderly man and young girl are sitting at a baby grand piano, in a ballroom with large paintings and two sets of French doors in front of them, having a music lesson.
Voice over: If you watch films with a keen eye, so keen you spot inconsistencies in wardrobe
On screen: The camera has a close up of the man and child as he writes on the sheet music.
Voice over: Hand positioning, the placement of a hair brush on a counter and the coup de gras of all continuity issues
On screen: The camera pans out revealing a Ficus is now in the scene beside one of the French doors
Voice over: The appearing and disappearing of Ficus in this scene
On screen: The camera has a close up of the man and child as they work through the notes
Voice over: Then you are a movie lover, Ficus, no Ficus
On screen: The camera pans out and the Ficus is gone
Voice over: Ficus
On screen: The Ficus appears
Voice over: no Ficus
On screen: The Ficus disappears
On screen: The screen cuts away to a white screen with a Bell logo in the center beside a large heart
On screen: Out of the heart the words "movie lovers" appears reading "Bell hearts movie lovers"
On screen: white screen with Bell Logo, Tiff Logo, besides the words "lead sponsor" in the center
On screen: A grey rotary phone, sitting on a white doily, on a hall table, against a wall covered in orange 1970's imperial floral wallpaper is ringing.
Audio: The phone is ringing.
Voice over: If you know movie phone protocol then you know horror movies, you should never answer a ringing phone.
Audio: the phone continues to ring.
Voice over: But in romance films you always pick up because it's the love of your life.
Audio: the phone continues to ring.
Voice over: And in sci-fi flicks, its your future you calling current you from a planet current you has yet to uncover.
Audio: the phone continues to ring.
Voice over: If you know this
On screen: The screen cuts away to a white screen with a Bell logo in the center beside a large heart
On screen: Out of the heart the words "movie lovers" appears reading "Bell hearts movie lovers"
Voice over: You're a movie lover.
Audio: the phone continues to ring.
On screen: white screen with Bell Logo, Tiff Logo, besides the words "lead sponsor"
Audio: the phone continues to ring.
On screen: a big, bearded man with a round belly, in a t-shirt with a large stain covering his chest, is sitting on a bench outside a laundromat, staring intently at the camera.
Voice over: If you've ever seen a film and thought whoa.
On screen: The camera starts a slow zoom
Voice over: If the revealing of a character's tragic flaw ever shook your insides so hard it caused you to spill your soda all over your outsides.
On screen: The camera holds the man’s intense stare
Voice over: If you've ever left a theater and immediately needed to just sit down and let it all sink in then you dont need us to tell you it’s because it's written all over your face.
On screen: The screen cuts away to a white screen with a Bell logo in the center beside a large heart
On screen: Out of the heart the words "movie lovers" appears reading "Bell hearts movie lovers"
Voice over: You are a movie lover.
On screen: white screen with Bell Logo, Tiff Logo, besides the words "lead sponsor"