AAA: Tiny Branches Help Outsmart Insurance Doubt.

Insurance can be intimidating because often, people have more questions than answers. To nip insurance doubt in the bud, AAA created tiny pop-up branches so local agents could address peoples' concerns on the spot and get them back to enjoying life. We helped launch the AAA tiny branch with an integrated campaign that included online video, social, OOH, print, in-branch, radio and online audio.